Territory Management • Develop/implement sales strategies and plans to achieve individual sales target • Drive KOL Engagement & distribution expansion • Actively pursue contract & Tender opportunities • Responsible for maintaining/gaining market share in the territories handled as per plans • Creatively plan for business opportunities in challenging territories and competition accounts • Has detailed knowledge of sales process and expert selling skills to make effective sales call, to teach others, and to improve on current process Professional Education and Customer relationship • Develop key opinion leaders in the region and make engagement plan with them. • Maintain optimum call cycles to build customer relationships. • Proactively identify Professional Education needs to develop the awareness level among customers Product and Market knowledge • Expert knowledge of product's features, benefits, correct product application and usage, anatomy, physiology and medical procedure, knowledge, through practical experience, training programs, and learning from key end-users • Analyze market trends, identify threats and opportunities and recommend and implement strategies and plans to address them • Thorough knowledge of customer's support for competitive products and services and develop plans to differentiate Self-Development • Participate in nominated training programs • Active self-learning strategies to maintain knowledge • Focused effort to achieve high levels of performance in knowledge tests and competency assessments related to training • Effectively apply new learning on the job Corporate Ethics • Maintain a responsible and ethical approach while actively pursuing business outcomes • Conduct business within ethics and values expressed in Credo • Relationship with customers based on high ethical standards